Challenges Faced by the Packaging Industry in E-Commerce

India’s two major e-commerce providers Amazon and Flipkart were recently under scrutiny from the Maharashtra government for flouting packaging norms. In 2016, India’s e-commerce spending alone was above USD 65 billion. With growing demand in the challenging market, success and failure in the e-commerce industry depends on the quality of your packaging. 

The booming e-commerce industry has forced the government to take necessary steps to monitor and intervene to ensure consumer rights are safeguarded. With increase in regulations surrounding the industry, one cannot take packaging lightly. Packaging works in two ways, in ensuring that you are products reach your consumer safely, and the second is to keep you safe from breaking government regulations. 

The rapidly growing e-commerce industry has allowed sub standard packaging manufacturers to let their products flood the market unchecked. With big time e-commerce providers settling for substandard quality products, these manufacturers have also reduced the value the authentic manufacturers have created. This has pushed many major packaging manufacturers to rethink their product and innovate specifically for the demands the e-commerce industry poses. 

Another major effect packaging has had is completely unexpected. But, considering the magnitude e-commerce is carried out around the world, plastic packaging has become a major issue for the environment. With inadequate infrastructure for reusing and recycling products, this has caused a major environment hazard in recent days. Combining this with unchecked quality of packaging products, poses one the greatest challenge to the packaging industry today. 

The solutions of getting your packaging right lies in your choice of your packaging provider. Qline for example has custom designed packaging products suited not just for e-commerce packaging, but offers comprehensive packaging solutions for all your needs. With trust, reliability, and dedication to quality, Qline from Maruthi plastics has over 3 decades of producing high quality plastic packaging solutions.

Switch to Qline and never worry about packaging ever!